How do we build a company from the ground up, lead it to success, and make it a market leader? Peter Thiel, the entrepreneur who created the payment system PayPal and the first investor in Facebook, believes that the foundation of any successful startup is a unique product that gives the company a winning monopoly status. That is why one of the most important conditions for the survival of any project is the ability of the founders to look at the world in a new way, to notice a winning idea that no one else has developed yet. It was these ideas, first voiced in lectures at Stanford University, that formed the basis of Peter Thiel’s book. Using the examples of Facebook, Microsoft, eBay, Twitter, LinkedIn and many other companies, and most importantly, his own unique experience at PayPal, Peter explains what strategy a beginning businessman should choose in order to succeed in creating his own startup.

The post “From Zero to One,” Peter Thiel appeared first on Ifra-Expo.